BrewDog

We’re a multinational brewery and pub chain based in Scotland and are the UK’s fastest growing brand and top craft beer brand in the world.
Hidden mission statement
http://www.brewdog.com

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From the extremely small beginnings of two men and a dog making beer in a garage in northeast Scotland, Brewdog has become in just 14 years an industry giant known as much for its anarchic approach as the strength of its imaginatively-labelled drinks.

After winning their first home brew competition, the products of founders James Watt and Martin Dickie soon migrated to supermarket shelves and the company is now a multi-national empire spanning breweries, around 90 bars worldwide and even beer hotels.

Ascribing their success largely to the people they have employed, the senior management team likes to reward them. The company is committed to giving away 20% of their profits each year to thank employees for their continued effort. 10% is shared equally among everyone with a further 10% given to charity. A salary cap ensures that no new employee who starts can earn more than seven times the lowest-paid employee.

Already B Corp certified, it takes its social responsibilities seriously, with one example the creation of the Brewdog Forest, a 2000-acre native broadleaf forest in the Highlands as part of a carbon negative initiative. Team members are involved through being allocated a tree which they can trace on forest tracking software. Surplus bread is collected from local businesses to be reused to brew a sustainable lager using renewable energy.

Featured Workplace Factors

My Company

73% of staff agreed

I love working for this organisation

Monthly Top Dog awards recognise four employees who have performed above and beyond their duties. Two are chosen by their peers and two by ‘Mission Control', the leadership team. Top Dogs' achievements are showcased on a new communications platform, Huddle, a virtual space where employees can connect with their colleagues.

Personal Growth

64% of staff agreed

This job is good for my own personal growth

The Brewdog Academy is an in-house business learning programme with fortnightly lectures given by experts in the industry about skills such as leadership, franchising, creativity, financial acumen and how to tell whether beer is off. Technical skills such as brewing and maintenance are also included.

Giving Something Back

78% of staff agreed

This organisation has a strong social conscience

During the pandemic, Brewdog made and donated 500,000 bottles of hand sanitiser free of charge to the NHS and other care settings. It also canned water and made it available to vaccination centres. Staff were sent regular crates of beer to keep up morale.

Quick Facts

Organisation established in
2007
Total number of employees
62
Number of UK locations
31
Employee average age
64% : 36%
Male : Female employee ratio
45%
Employees earning £35k+
17%
Employee turnover (voluntary)

Benefits

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Quote from the top...
"The Best Companies survey is a great way for us to collect and understand detailed feedback from our team, and we're looking forward to using this to drive that actions that will make us an even better place to work over the next year!"

Karen Bates, People Director - BrewDog

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