Quick facts
  • Year established:
  • Website:
  • Contact
    • TIPi Group, 1-2 Berners Street, London, United Kingdom, W1T 3LA
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About TIPi Group Ltd

When TIPi Group's flagship agency, ROAST, began in 2015, it was just five people huddled around a desk in Fitzrovia, with no clients, no permanent office and no business certainty.

Four years on and TIPi Group has grown to boast over 60 employees servicing a roster of over 40 clients through a network of four specialist digital agencies: ROAST - digital performance; Kitty - web design & development; The Market - scalable digital marketing; Rabbit & Pork - voice experience.

The group is committed to develop employees over profit as they continue to grow, retaining a family-feel and proving that even in a landscape dominated by global networks, passion always beats scale.

The founders always knew they wanted to build a culture where people at TIPi Group were heard and felt incredibly valued. So, they wanted to make sure that every benefit and company perk makes a real difference to the staff.

Right from the start, they focussed on being an agency with a family culture where people felt supported and enthusiastic. From day one, they launched houses, much like Hogwarts, with the names Gravy, Horseradish, Mash, Stuffing and Cauliflower Cheese. These houses act as a support network to any new starters; ensuring everyone is supported not only by their working teams, but also by staff from different departments, different agencies and different levels of seniority. Houses help to promote inclusivity within the network and provide every member of staff with a support network full of diversity.

What is it like to work for TIPi Group Ltd

The values of the company are authenticity, restless minds, purpose and collaboration. The group recognise the importance of these values being lived, not just laminated, and promoted across the business. They have monthly meetings that reinforce the values and also highlight key examples where staff have demonstrated these values. 

My Team
My Team
The Group started an annual competition called 'TIPi Talkback'. Staff are placed in teams and encouraged to ideate, plan and pitch a company-wide initiative to a Dragon's Den style panel of senior management. This new initiative gives staff, at every level, a chance to impact and improve the company themselves as well as teaching junior staff valuable collaboration and pitching skills.

My Company
My Company
TIPi Group host monthly meetings to communicate everything that has been going on at the agency over the past month. The values are the focus of the meeting and how the agency has acted in line with these.

Learn more about the 8 factors of workplace engagement here


  • Charity Activities
    Charity Activities

    At least 40% of staff are known to undertake charitable activities during business hours without incurring financial loss

  • Women

    At least 40% of senior managers are women

  • Gym

    Companies offering either free gym/ sports facilities or subsidised gym membership for all employees

  • Maternity

    At least 10 weeks’ full pay or generous alternative

  • Family Friendly
    Family Friendly

    School hours contracts offered to all staff

Company Statistics

  • UK sites:


  • Staff Turnover:


  • Average Age:


  • Earning £35,000+:


  • Male : Female:

    46% / 54%

  • Staff:


Regional Engagement

In the press


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