Mission: To produce the creatively driven communications that build our clients brands in the most effective way possible. Vision: To be the most creative company in the world is most keenly demonstrated by the culture of excellence that runs through BBH.
TO KEEP THE creative juices flowing, this global advertising agency introduced Craft Week last year so all its staff could find new ways to express themselves, from life drawing to screen-printing. Everyone at Bartle Bogle Hegarty (BBH) was inspired by high-calibre guest speakers and workshop leaders, who included Peter Lord, the Oscar-winning creator of Wallace & Gromit.
The company, based in London’s Soho, threw in free lunch all week. It has remained true to its founding ambition in 1982: to make outstanding advertising — and have fun doing it. Creativity is its lifeblood and its black sheep logo is drawn from an early campaign for black Levi’s with the slogan: “When the world zigs, zag.”
For the 452-strong team here, work is an important part of life, scoring 84% positive. Staff are proud to work for BBH (85%), whose clients include Tesco, Audi, Virgin Media and British Airways, and the company takes pride in making its ninth appearance on our list. Employees also say the job is good for their own growth and believe that they can contribute to the success of the agency (both 82%).
As well as an annual bonus, BBH people can qualify for an Above and Beyond the Call of Duty prize. Several were selected last year for a paid three-month sabbatical to spend time with family, help a charity or learn a new skill.
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