Mission: To provide holiday resorts services and products that enable the maximum number of families to happily enjoy a holiday or holiday home ownership in a safe, secure and appealing environment. Vision: To identify and develop new services, facilities and locations to maintain and improve the attraction of our holiday resorts.
AS THE WEAK pound prompts more Britons to opt for staycations, this UK holiday provider may swiftly recoup its investment in a £36m pool complex at Butlins Bognor Regis, approved in January.
The enterprise, which began in 1964 with a single caravan park in Kent, has never lacked ambition and has grown by acquisition. From its Hemel Hempstead headquarters it now operates 53 sites under the Butlins, Warner and Haven brands, and has a 5,166-strong workforce led by chief executive John Dunford.
Expansion hasn’t affected the family feel of this firm. Anyone who sees a colleague deliver excellent service can instantly post an ecard or ebadge to them, which is flagged up to team leaders. Rewards for the best examples are given out each month.
A separate system lets staff identify challenges and offer possible solutions that are reviewed daily by senior managers and frequently acted upon. Such good communication means individuals believe they can make a valuable contribution to this organisation’s success, an 85% positive score, second among big companies in our survey; they feel proud to work here (82%, third).
Each employee has a tailored development plan with a scope that extends beyond the workplace. Staff are asked what their dream job would be and are provided with mentoring, secondments and paid days away to study for qualifications that may ultimately lead to a different role somewhere else. People appreciate how the company looks at the bigger picture and believe working here is good for their personal growth (78%, fifth) and the training they receive is of great benefit to them (70%, fifth).
“Wellbeing warriors” — volunteers trained to identify signs of stress — operate at each site. Practical advice and therapies are offered at lunchtime or day-long sessions. Flexible working is encouraged. Staff don’t feel their health suffers because of work (77%, second) or that they face unrealistic deadlines (68%, ranking first).
Male : Female