Quick facts
  • What we do:
    Soft Toy Retailer
  • Year established:
  • Website:
  • Contact
    • Build A Bear Aquasulis House, 10 -14 Bath Rd, Slough, Berkshire, SL1 3SE
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About Build-a-Bear Workshop

Established in the UK in 1997, Build-A-Bear Workshop (BABW) are an interactive toy maker that invites guests of all ages to create their own customised stuffed animals through an exciting bear-making process that combines experience with purchase.

With 57 stores around the UK and over 900 employees, the growing company is a favourite amongst children and adults alike.

A token of appreciation is given to all associates who have made a difference through the company’s Atta Bear card programme, thanking staff for their hard work.

Within their first three months of employment, store managers attend Becoming A Bear - a one-day, interactive, in-depth course on the company’s core values.

BABW offer flexible working to staff as they believe it can increase employees motivation, promote work-life balance, reduce associate stress and improve performance and productivity.

What is it like to work for Build-a-Bear Workshop

My Manager
My Manager
Career Tracks is the company’s in-house career progression programme, on which associates harness their key skills and competencies to become a successful leader. In addition to learning the technical and operational skills of their desired role, they also learn about their own development requirements.
All associates are encouraged to become involved in planning fun events for their team, such as potluck dinners, birthday celebrations, or charitable activities, because the company believes that a fun and engaged environment with good work/life balance will contribute to their wellbeing.
My Team
My Team
The Celebration Times is a weekly associate newsletter distributed from head office, used to celebrate associate internal promotions and guest feedback, and for associates to share pictures of fun and imaginative ways they have launched new products.

Learn more about the 8 factors of workplace engagement here


  • Women

    At least 40% of senior managers are women

  • Gym

    Companies offering either free gym/ sports facilities or offering subsidised gym membership for all employees

  • Profit Related Payment
    Profit Related Payment

    Companies offering profit related pay to all employees

Company Statistics

  • Male : Female:

    13% / 87%

  • Earning £35,000+:


  • Average Age:


  • UK sites:


  • Staff Turnover:


  • Staff:



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