Quick facts
  • What we do:
    Furniture Retailer and Manufacturer
  • Year established:
  • Website:
  • Contact
    • 1 Rockingham Way, Redhouse Internchange, Doncaster, South Yorkshire, DN6 7NA

About DFS

DFS are a leading upholstery retailer in the UK, passionate about making and selling high quality, great-looking sofas since 1969.

Already established as a household name in the UK and with 144 sites across the country, the company’s vision is to become a world-class British company.

Headquartered in Doncaster, the company’s three values which staff are encouraged to follow are: go the extra mile for customers, always treat each other with respect, and strive to be world-class in everything they do.

DFS are led by Chief Executive Officer Ian Filby, who personally makes visits to each of the DFS branches, factories and distribution sites whenever he can and spends time talking to team members. Ian is also an active member on the company’s ‘Workplace’ platform, where he keeps in contact with all employees and personally uploads a monthly update via video link.

What is it like to work for DFS

My Manager
My Manager
All mentors are given training by the leadership development team and DFS hold regular ‘check-in’ sessions to share learning and build on the skills of the mentor.
My Company
My Company
With over 140 offices, communication can be challenging, but the implementation of Workplace (Facebook for Work) has proven to be very effective, allowing everyone to communicate and engage with all other team members, no matter where they are.
Fair Deal
Fair Deal
The Executive Board and all customer-facing employees at DFS have 40% of their pay and reward linked to customer experience. Each and every customer is surveyed so that the company can to determine a valid customer measurement on an individual sales-person basis.

Learn more about the 8 factors of workplace engagement here


  • Charity Activities
    Charity Activities

    At least 20% of staff are known to undertake charitable activities during business hours without incurring financial loss

Company Statistics

  • UK sites:


  • Staff Turnover:


  • Earning £35,000+:


  • Average Age:


  • Staff:


  • Male : Female:

    67% / 33%

Regional Engagement

In the press


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