Gentoo's Group Chief Executive Peter is a very conceptual thinker and uses this to challenge and inspire those people around him. He regularly asks both his direct team and those in the wider organisation to re-imagine how they work or the services that they offer. He is very good at spotting talent and taking people out of their day job to work on projects or activities. Peter was central to the development of Genie, their product that is neither a mortgage or rental but a brand new way of owning a home without the need for a mortgage or deposit. This has resulted in 86 people to date choosing this as their way of owning their own home in Sunderland. This product was developed by Peter locking a team away for 6 weeks to come up with a solution to the current housing crisis. He has recently been asked to be an ambassador for HRH the Prince of Wales as a reflection of the work that Gentoo have done as a ‘responsible business' and he is focused on making an impact in the next two years that he will have this role.

Gentoo believe in celebrating all of their successes as well as the hard work and dedication of their staff. Each year their Chief Executive hosts their annual Grafta's black tie dinner. This year's event saw 190 of their staff attend and some receive awards from one of nine categories which include the Phoenix Award, the Bright Spark award, the Facilitator Award, the award for Collaboration, an award for Blue Sky Thinking, the Acrobat award, outstanding leadership and the One to Watch award for their up and coming stars. The awards have been designed to inspire the right behaviour in their employees. At the event they also celebrate the academic achievements of colleagues and the long service of colleagues. The Housing sector has faced a very challenging year and like many organisations both within their sector and across the UK in general, Gentoo has had a tough year but they've survived. In fact they've grown, and continue to make a huge difference to the lives of the people who live in their properties. In order to do this Gentoo's staff have given all they've got to deliver their challenging goals. In recognition for this hard work the Groups Chief Executive has given all staff an extra days holiday which is not only to recognise their hard work and commitment but also to improve their art of living by enabling them to spend more time away form work with their family and friends.

Gentoo believe in celebrating all of their successes as well as the hard work and dedication of their staff. Each year their Chief Executive hosts their annual Grafta's black tie dinner. This year's event saw 190 of their staff attend and some receive awards from one of nine categories which include the Phoenix Award, the Bright Spark award, the Facilitator Award, the award for Collaboration, an award for Blue Sky Thinking, the Acrobat award, outstanding leadership and the One to Watch award for their up and coming stars. The awards have been designed to inspire the right behaviour in their employees. At the event they also celebrate the academic achievements of colleagues and the long service of colleagues. The Housing sector has faced a very challenging year and like many organisations both within their sector and across the UK in general, Gentoo has had a tough year but they've survived. In fact they've grown, and continue to make a huge difference to the lives of the people who live in their properties. In order to do this Gentoo's staff have given all they've got to deliver their challenging goals. In recognition for this hard work the Groups Chief Executive has given all staff an extra days holiday which is not only to recognise their hard work and commitment but also to improve their art of living by enabling them to spend more time away form work with their family and friends.