Cosatto

Saving The World From Boring Baby Stuff.
Hidden mission statement
http://www.cosatto.com

Officially a Very Good
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Officially a World Class
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Officially a Global*
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On a mission to “Save the World from Boring Baby stuff” is how Cosatto describes its goal of supplying parents and parents-to-be with fun and exciting products for their little ones.

With its product range consisting of colourful, safe, and functional items such as strollers, highchairs and car sears, the family-owned entrepreneurial company supplies to retailers large and small in the UK and Ireland, has distributors in more than 20 countries and sells directly to consumers through its website.

To help develop its range and achieve its goals, Cosatto prides itself on having a great team, amazing creativity, and a fun brand. The company has a set of 13 core values, which are talked about regularly and are the basis for monthly awards where employees can nominate their colleagues for an accolade directly related to their values. Called ‘Saving the World Awards’ (drawn from their mission statement) nominees receive a badge and a small prize or can choose to instead make a donation to charity.

That’s not the only values-based initiative at the company; additionally, it has a twice-yearly ‘C Factor’ competition, where everyone is scored by their 12 closest colleagues against each of the values. Whoever gets the highest score, or is a biggest mover, receives a prize.

Leaders use methods such as Zoom calls, Q&A sessions and regular email circulars, to keep employees informed on everything from sales and finance to wellness and more. Directors personally used these channels to connect with employees with daily music or comedy suggestions to boost morale.

A spotlight on

Cosatto

View the latest achievements

Featured Workplace Factors

Giving Something Back

91% of staff agreed

This organisation has a strong social conscience

The monthly 'Cuddle with a Cause' initiative sees the organisation donate £1000, to a charity or cause that has been nominated by one of their team members. Cosatto also works closely with a the charity Mary's Meals, donating 40 pence from every highchair they sell to feed children in education.
Fair Deal

67% of staff agreed

I am paid fairly for the work I do relative to people in similar positions in similar organisations

A monthly profit-related bonus scheme sees employees rewarded for good company performance. Based on a simple scheme relating to a published scale of profitability, employees can receive a pre-determined bonus from 10% to 40% of their monthly salary. Every employee receives the same percentage bonus, making for a rewarding and motivational initiative.
Wellbeing

91% of staff agreed

I am happy with the balance between my work and home life

To allow staff to look after their wellbeing, Cosatto encourages going for walks, taking breaks from the screen and regular 1-2-1 sessions. A free, independent counsellor for employees and their families is available, and a 2-hours-a-day ‘no meeting zone’ has been established where no Zoom calls or face-to-face interactions can be arranged.
Giving Something Back
%

91% of staff agreed

This organisation has a strong social conscience

The monthly 'Cuddle with a Cause' initiative sees the organisation donate £1000, to a charity or cause that has been nominated by one of their team members. Cosatto also works closely with a the charity Mary's Meals, donating 40 pence from every highchair they sell to feed children in education.
Fair Deal
%

67% of staff agreed

I am paid fairly for the work I do relative to people in similar positions in similar organisations

A monthly profit-related bonus scheme sees employees rewarded for good company performance. Based on a simple scheme relating to a published scale of profitability, employees can receive a pre-determined bonus from 10% to 40% of their monthly salary. Every employee receives the same percentage bonus, making for a rewarding and motivational initiative.
Giving Something Back
%

91% of staff agreed

This organisation has a strong social conscience

The monthly 'Cuddle with a Cause' initiative sees the organisation donate £1000, to a charity or cause that has been nominated by one of their team members. Cosatto also works closely with a the charity Mary's Meals, donating 40 pence from every highchair they sell to feed children in education.

Quick Facts

Organisation established in
2008
Total number of UK employees
Number of UK locations
39
Employee average age
33% : 67%
Male : Female employee ratio
25%
Employees earning £35k+
4%
Employee turnover (voluntary)
Quote from the top...
I firmly believe that making sure our team is happy is one of the most important parts of my job. It is the team that creates the success, not me nor the other directors. You can have the best strategy in the world, but if the team doesn't make it happen, it never will. Happy Team = Happy Company = Success.

Andrew Kluge, CEO - Cosatto

Benefits

Gym / Sports

Companies offering free or subsidised sports facilities / activities / gym memberships to all employees.

Family-friendly

Companies offering school hours contracts to all staff.

Profit Related Pay

Companies offering profit related pay to all employees.

Long Service

Companies where at least 40% of the staff have worked there for more than five years.

Private Healthcare

Companies offering private health insurance to all employees.

Women in Senior Management

At least 40% of senior managers are women.

Latest Achievements

National Ranking
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Best Small Companies to work for in the UK
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25
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25
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25
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25
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25
Best NFP Organisations to work for in the UK
London
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47
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Yorkshire & The Humber
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Best Companies to work for in the UK
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Best Companies to work for in the UK
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Best Companies to work for in the UK
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Best Companies to work for in the UK
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Best Companies to work for in the UK
Sector Ranking
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5
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25
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47
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Company to Work For in the East Midlands
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Best
Company to Work For in the West Midlands
Sector Position
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5
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Interested in a career with
Cosatto
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Cosatto

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