Give your employer branding the backing of real employee feedback. Best Companies measures workplace experience through the b-Heard survey, with official accreditation earned directly through employee responses. Understand what your recognition means, showcase your achievement and use team feedback to guide what you improve next.

Why choose Best Companies?
How we can help
From Guesswork...
...To What Works
Challenge #1
Marketing slogans are not enough to prove a strong workplace culture
Calling your business a top employer means little to job seekers without accreditation backing.
Solution #1
Show independent proof of what it's really like to work at your organisation
Best Companies Accreditation is based entirely on employee feedback, giving candidates, customers and stakeholders trusted proof of your workplace culture.
Challenge #2
Generic employee benefits won't make your workplace stand out
Listing standard perks makes it difficult for top candidates to see what truly sets your culture apart from competitors.
Solution #2
Highlight specific cultural strengths backed by employee feedback
Leverage your Best Companies Accreditation to showcase unique organisational highlights like leadership support, personal growth opportunities and strong team relationships.
Challenge #3
Achieving an award can distract leaders from underlying survey gaps
High overall scores can hide individual team issues that still need attention.
Solution #3
Focus on continuous growth alongside celebrating your award
Use the survey findings to identify strengths and improvement priorities within teams. Tell colleagues what the results mean and what action follows, as well as celebrating the accreditation.

Your Questions, Answered
How does Best Companies accreditation support our employer brand?
It gives you an earned, nationally recognies accreditation based on employee feedback. Celebrate your accreditation with colleagues and use the badge across careers pages, recruitment materials and communications to prove your commitment to creating a thriving workplace.
What is involved in working towards accreditation?
The process starts with planning your survey, gathering employee feedback and understanding your results. Your Best Companies Index score determines the accreditation level achieved.
How long does accreditation last?
Accreditations are awarded annually and do not automatically renew. Achieving accreditation recognises you as a "Best Company to Work For" for that specific year only. You may use your accreditation badge indefinitely for PR and marketing, provided the year earned remains visible.
Explore Measure & Recognise
Let's Start a Conversation
Whether you're looking to measure employee engagement, better understand your workplace culture, or identify opportunities for improvement, we're here to help.
- A 30-minute conversation focused on your goals and challenges
- A clear understanding how to measure your workplace culture
- Confidence in the right approach for your people and business objectives
- Examples of how similar organisations have improved engagement
Complete the form or book a call at a time that suits you.




