Hallmark Care Homes are built on family values. They're a family-run business with 17 homes across England and Wales and are recognised for providing high-quality care and innovative facilities. They were named Top Recommended Mid-Size Care Provider in the UK for 2016/17 by carehome.co.uk. Hallmark Care Homes employ around 250 staff and are headed up by Managing Director Avnish Goyal. They bought their first home in 1997. They saw that older people often didn't get the quality of care they deserve and wanted to provide that. Residents are encouraged to live an active and fulfilled life. With relationship-centred care, residents keep on doing the things they've always loved – cooking, gardening or just enjoying an everyday routine. Hallmark Care Homes' charter states their belief in people and respect for the dignity of the human spirit. They encourage creativity, ingenuity and the entrepreneurial spirit and embrace the chance to make a difference.

