innocent drinks

Hidden mission statement
http://innocentdrinks.co.uk

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Best Company to work for in the UK
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innocent drinks make smoothies, fruit juices, coconut water and kids' drinks. innocent began in 1999 when Cambridge graduates Richard Reed, Adam Balon and Jon Wright sold smoothies at a festival. A sign asked people if they should give up their jobs to make smoothies and empties went into the yes or no bins. Yes won. Nearly 20 years later, innocent are the market leader - with an 80% share of the UK cake - 450 staff and Coca-Cola ownership. Douglas Lamont is the current Chief Executive Officer. innocent have always been innovative. The company's marketing is as refreshingly informal as the London offices. Staff gather in a big hall laid with artificial grass to get a free breakfast, raid the free fruit and play table football. Lab-coated scientists concoct new ideas in a glass box in the corner. Crates bulge with woolly hats, knitted by customers and destined for bottle tops, with a proportion of sales from each bottle going to Age UK.

Featured Workplace Factors

Leadership

100% of staff agreed

This organisation is run on strong values / principles

Everyone has a sustainability objective on their job description. Community initiatives include working at food banks, lunch clubs for kids whose parents can't afford to feed them an extra meal in school holidays, and redecorating a local volunteer centre for disabled adults.

Giving Something Back

100% of staff agreed

My organisation genuinely cares about the environment

Action Against Hunger gave the company four problems to solve, one for each floor. The company also tackles issues that other companies avoid, including a session on the gender pay gap where innocent shared data and took questions from the audience.

My Company

98% of staff agreed

I feel proud to work for this organisation

Leaders are approachable and accessible – they sit with everyone else at open-plan desks. Douglas is often there and can be quizzed. They're visible in leading sessions at company meetings, and lunchtime ‘chatwiches'.

Quick Facts

Organisation established in
Total number of employees
Number of UK locations
Employee average age
Male : Female employee ratio
Employees earning £35k+
Employee turnover (voluntary)

Benefits

Holidays

Companies offering a minimum of 26 days annual leave to all employees.

Maternity

Companies offering at least 10 weeks’ full pay or generous alternative.

Private Healthcare

Companies offering private health insurance to all employees.

List Positions

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Best NFP Organisations to work for in the UK
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