Potato

We are an award-winning digital product development studio and talent academy, based in London and San Francisco.
Hidden mission statement
http://p.ota.to

Officially a Very Good
Company to Work For

Officially a Very Good
Company to Work For

Officially an Outstanding
Company to Work For

Officially an Outstanding
Company to Work For

Officially a World Class
Company to Work For

Officially a World Class
Company to Work For

Officially a Good
Company to Work For

Officially a Good
Company to Work For

Officially a Global*
Good Company
to Work For

Officially a Good
Company to Work For
Globally*

#
96
Best Company to work for in the UK
May 2021
No items found.
th
Best Company
to work for

“We love nothing more than investing in our team and watching individuals grow,” says award-winning digital product studio Potato, which develops purposeful and effective digital products and services that have a positive impact on people and the world around them. The company's wide variety of clients include Google, the Tate museums and the BBC. In the past 12 months, more than 1bn people globally have used a product by Potato.

Founded in 2010, the agency is 90 people strong across its studios in London and San Francisco. It has always offered flexible hours, as well as unlimited holiday, and the business was already set up for remote working. Employees are provided with a laptop and phone when they join, with bills covered.

Newly accredited as a Best Company, Potato recently launched a flexible benefits package, which gives staff a net amount of £250 in their pay each month to support wellbeing. This perk mirrors previous soft benefits such as lunches, gym membership and snacks, and employees are free to spend this how they wish.

As a people-led business, Potato says its “success is down to the brilliance of our talent, rather than acting as a corporate enterprise.  “We felt it was important to take a hands-on, engaged and human approach during this time” and increased communication and presence became a pandemic priority. The People team stepped up its 1:1s and the business came together regularly as a group, as it no longer had “the luxury of spending time together in the office”.

Featured Workplace Factors

Leadership

76% of staff agreed

Senior managers truly live the values of this organisation

The company is passionate about creating digital products that are truly purposeful and effective, and the contribution of individual Spuds is regularly acknowledged. Potato also says: “As our head of the business, MD Phil Wright has been a rock, and he and our leadership team have received much positive feedback.”

Fair Deal

69% of staff agreed

I feel I receive fair pay for the responsibilities I have in my job

Benefits include an enhanced pension scheme; Bupa; an employee assistance programme; and access to NABS, the support organisation for the advertising and media industry. Parental leave is above statutory; there is life assurance and group protection insurance; and corporate accounts cover wellbeing and mindfulness coaching by the likes of Headspace and Fidlleaf.

Giving Something Back

76% of staff agreed

This organisation has a strong social conscience

Potato donated food to NHS Heroes at University College London and matched staff donations to several funds in the wake of the death of George Floyd. It continues to support and promote black-owned organisations and initiatives through the agency's online presence

Quick Facts

Organisation established in
2010
Total number of employees
1
Number of UK locations
36
Employee average age
72% : 28%
Male : Female employee ratio
88%
Employees earning £35k+
18%
Employee turnover (voluntary)

Benefits

Pensions

Companies offering a final salary scheme to all employees, or one in which the employer's contribution is at least 5%.

Private Healthcare

Companies offering private health insurance to all employees.

Maternity

Companies offering at least 10 weeks’ full pay or generous alternative.

List Positions

National Ranking
#
96
Best Small Companies to work for in the UK
National Ranking
#
96
Best Mid-Sized Companies to work for in the UK
National Ranking
#
96
Best Mid-Sized Companies to work for in the UK
National Ranking
#
96
Best Large Companies to work for in the UK
National Ranking
#
96
Best Big Companies to work for in the UK
National Ranking
#
96
Best NFP Organisations to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
Sector Ranking
#
33
Best Companies to work for in the UK
London
#
28
Best Small Companies to work for in London
London
#
28
Best Mid Sized Companies to work for in London
London
#
28
Best Mid Sized Companies to work for in London
London
#
28
Best Large Companies to work for in London
London
#
28
Best Big Companies to work for in London
The Midlands
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Best Companies to work for in the Midlands
East of England
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Best Companies to work for in the East of England
The North East
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Best Companies to work for in the North East
The North West
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Best Companies to work for in the North West
Northern Ireland
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Best Companies to work for in Northern Ireland
Scotland
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Best Companies to work for in Scotland
The South East
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Best Companies to work for in the South East
The South West
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Best Companies to work for in the South West
Wales
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Best Companies to work for in the Wales
Yorkshire & The Humber
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Best Companies to work for in Yorkshire & The Humber
Quote from the top...
“We’re thrilled to be recognised as a Best Company, Top 100 company, and Top 40 marketing and media agency, especially following such a challenging year for everybody. This achievement is down to every single person at Potato who makes it such a great place to work. "We’ve always been a people-led business and as an organisation that prides itself on being an academy for product development talent, it’s essential that we model best practice internally. We’ve implemented many new initiatives this year, such as our new flexible benefits package, so it’s great to know these have been well-received.”

Phil Wright, Managing director, UK, Potato - Potato

Want to work for a Best Company?

If you like what you see and are interested in exploring any opportunities, please visit the organisation's careers page for more information.

Careers