Primesight understand the power of outdoor advertising. The business focuses on platforms that reach a wide range of audiences. Customer-service tools create insight and measurement, helping to obtain great client value. Founded in London in 1984, Primesight is now the UK's number one billboard owner and Media Brand of the Year 2016. Advertisers include brands such as Land Rover, Sky, Samsung, Microsoft, EE and Peugeot Citroën. Chief Executive Officer is Naren Patel and the company has around 150 staff. The firm creates platforms that reach a wide range of audiences. They have over 5,000 classic billboards, making them one of the UK's leading billboard suppliers. They also hold exclusive foyer advertising rights with Digital Cinema Media (DCM) and Pearl and Dean. Primesight have the broadest distribution of roadside six-sheets, with over 11,000 six-sheets in the UK and the BT advertising contract, giving brands access to another 19,000 payphone sites and 2,500 six-sheets.
