The Works is a leading family-friendly retailer in the UK. Established in 1981, The Works has been continuously evolving and adapting. Today, it boasts 508 stores across the country and a vibrant online platform. The company's diverse product range, including arts, crafts, toys, books and stationery, is designed to inspire customers to read, learn, create and play.
The company's ambition "To be one of the most loved retailers in the UK – the go-to place for reading, learning, creativity and play" is brought to life through its 'Better, not just Bigger' strategy. This strategy, along with the company's purpose "To inspire reading, learning, creativity and play - making lives more fulfilled" was launched at an event with over 70 senior leaders and cascaded to teams through various communication channels.
The Works prides itself on its vibrant culture and values which are embodied by its dedicated and hardworking team. Its senior leadership team leads by example, living by the company's values and ensuring everything they do is in line with its strategy and purpose. The company runs annual leadership events to further embed its culture and values into the management teams' ways of working.
Engagement initiatives such as the People Choice Awards, eCards and Store Standards awards provide ample opportunities for employees to celebrate one another's successes, particularly when demonstrating their 'crafty, caring and can-do' values. Moreover, The Works' new starters programme is tailored around its brand and behaviours, ensuring that all colleagues understand and experience the company's culture from day one.
