Each team member is vital to the Verdant Leisure family. Getting customer service right is what drives growth in the business — and the company directors recognise that happy staff are the key to providing holiday experiences that customers will cherish and want to recreate.

Verdant began with two holiday parks on the Berwickshire coast and now has ten in stunning settings on the coast or in the hills of north-eastern England and Scotland. As well as self-catering lodges and caravans, its parks offer holiday-home ownership.

Since its parks reopened after pandemic-related restrictions eased, Verdant has seen high numbers of guests and owners visiting them, meaning staff have been busier than ever. To ensure their wellbeing is looked after, staff are encouraged to take some of their annual leave entitlement in each quarter so that they have adequate breaks. There's also been a company-wide reinforcement of the importance of mental health. An awareness day encouraged staff to do "just one thing" to help a colleague — from sending a text message or calling for a chat.

Those working at Verdant Leisure can feel good about their employer's green credentials. There are "green champions" in each park and at the head office. They ensure environmentally sustainable initiatives, such as electric car-charging stations and solar panels, are successfully rolled out. The company has recently been certified carbon literate and all parks have achieved bronze-level Green Tourism Awards.