ADDO PLAY

Inspiring play every day.
Hidden mission statement
https://www.addoplay.com

Officially a Very Good
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Officially a Global*
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Best Company
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Addo Play is an innovative British toy company that has carved a distinct identity for itself within the global toy industry since its establishment in 2015. The company has a unique approach to toy design, focusing on creating intelligent, caring, and safe toys that children will love and cherish. The company's founders, with a combined experience of over 50 years in the toy industry, have nurtured a dynamic and passionate team that is instrumental in bringing this vision to life.

Addo Play strongly believes in fostering a supportive work environment. They have implemented a Mental Health First Aider programme, encourage participation in team charity events like Walk 100 Miles in May and Shine night marathon walks. The team also enjoys regular collaborative days and team huddles, which help maintain transparency and unity within the company.

The company's commitment to employee growth is evident through initiatives like Project Possibilities, which invites employees to contribute beyond their current roles, fostering knowledge sharing and ambition. This initiative encourages employees to reflect on their contributions and set goals for the future.

Addo Play's culture of celebration and unity is further reflected in its fun events like Barbie Day, Pancake Day, and Games Day. They also embrace diversity by celebrating a variety of religious festivals. The company's charitable spirit shines through with its support for various charities and allows employees to volunteer for a day annually. With all these elements, Addo Play has created a vibrant, engaging, and caring work environment.

A spotlight on

ADDO PLAY

View the latest achievements

Featured Workplace Factors

My Team

95% of staff agreed

My team is fun to work with

Over the last 12 months, the organisation Barbie Day, Company Away Day with team building games, Pancake day and Games Day. All employees were gifted a Company branded t-shirt to play 'Get me Out of Here' team challenges, where they also enjoyed a BBQ, and fun awards voted for by colleagues.
Personal Growth

81% of staff agreed

This job is good for my own personal growth

ADDO Play’s Project Possibilities is a scheme that asks employees to share if they feel they can make a difference to the company outside of their role today, or want a new challenge to come forward. The aims of the scheme are to share knowledge, apply new or unutilised skills, providing opportunities to nurture ambition.
My Manager

86% of staff agreed

My manager cares about how satisfied I am in my job

All managers at ADDO Play have access to manager focussed learning via its eLearning tool, The Entertrainer. The organisation is also rolling out Mental Health Champions training for all leaders in the business. On the job coaching from HR and workshop based sessions are also offered.
My Team
%

95% of staff agreed

My team is fun to work with

Over the last 12 months, the organisation Barbie Day, Company Away Day with team building games, Pancake day and Games Day. All employees were gifted a Company branded t-shirt to play 'Get me Out of Here' team challenges, where they also enjoyed a BBQ, and fun awards voted for by colleagues.
Personal Growth
%

81% of staff agreed

This job is good for my own personal growth

ADDO Play’s Project Possibilities is a scheme that asks employees to share if they feel they can make a difference to the company outside of their role today, or want a new challenge to come forward. The aims of the scheme are to share knowledge, apply new or unutilised skills, providing opportunities to nurture ambition.
My Team
%

95% of staff agreed

My team is fun to work with

Over the last 12 months, the organisation Barbie Day, Company Away Day with team building games, Pancake day and Games Day. All employees were gifted a Company branded t-shirt to play 'Get me Out of Here' team challenges, where they also enjoyed a BBQ, and fun awards voted for by colleagues.

Quick Facts

Organisation established in
2015
Total number of UK employees
Number of UK locations
41
Employee average age
30% : 70%
Male : Female employee ratio
70%
Employees earning £35k+
5%
Employee turnover (voluntary)
Quote from the top...
At Addo Play, our people are fundamental to our success, and we are immensely proud of the unique contribution each team member brings. We are committed to ensuring that as we grow, we preserve our sense of community, uphold our values, and retain our collaborative and supportive culture. Best Companies provides us with invaluable insights, enabling us to listen and learn to our amazing employees, empowering us to shape a brilliant future together.

David Martin and Mary Price - Joint Co-Founders and CEOs

Benefits

Profit Related Pay

Companies offering profit related pay to all employees.

Women in Senior Management

At least 40% of senior managers are women.

Latest Achievements

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ADDO PLAY
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